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Find Sources

Finding Demographic/Consumer Information

Media Information & Ad Costs

Media Directories: 

Ad Costs:

Find Articles

Use these selected databases to find articles on your topic:

Company Information


Many of the resources listed here use SIC (Standard Industrial Classifications) codes or NAICS (North American Industry Classification System) codes to classify information. You can look up codes using these resources:

Company Information Databases:

Reports on Industries

Industry Ratios

Getting reliable statistics on your company, your competitors, your industry and your consumers is an important part of developing any marketing plan. The following sources may help:

Business Research Guides

Don't see what you need? Try another Business guide!

Citations & Support

Citing Your Sources

The links below point to brief informational guides for creating accurate citations. For more complete information, consult the original books at the library (see call numbers below) or contact a librarian.




The cover art for the 7th edition of the APA manualRef. BF 76.7 .P83 2020




Author-Date 17th ed

Notes-Bibliography 17th ed

Ref. Z 253.U69 2017

Online Manual






Ref.  LB2369.G53 2016





 Full IEEE Manual

Questions about Citations? Save time, ask a Librarian!

Citation Managers

Refworks logo

RefWorks is an online citation management tool that allows you to organize your citations and quickly create bibliographies without having to type a word. Click the logo for more info!

the Zotero logo

Zotero (pronounced "zoh-TAIR-oh") is a standalone application that uses browser connectors to save full text, organize sources, and create citations. Click the logo to see more info!

The Writing Center

The Writing Center, located in the main level of the DiMenna-Nyselius library, will help you with your writing. Tutors will work with you to improve essays, research papers, oral presentations, and more!

Schedule an appointment online or contact them by e-mail at

Ask a Librarian

Still not finding what you need? A Librarian is available to help!

Photo of research librarians

Schedule a Research Appointment Chat with a librarian 24/7 Research Services Hours