Welcome!
Hello! This course guide has been created for students enrolled in Dr. Yook's COMM 4999 capstone course. In this guide, you will find several resources intended to help with your research coursework.
From the Team Project Bibliography assignment description:
Submit 10 references from scholarly communication journals (e.g., Journal of Communication) and professional publications (e.g., Harvard Business Review, PRSA Strategies and Tactics). At least of 10 references should be published in scholarly communication journals since 2015.
- How to determine relevancy?
- Review the abstract of each study and briefly go through research questions and answers to the research questions (in result or findings)
- What do I mean by good/qualified articles?
- Communication journals
- Original research (with primary data collection with human subjects) includes clear research questions or hypotheses, method, results/findings, discussion
Other reliable professional publications (e.g., PR Week, PR News, PRSA’s Strategies and Tactics, Marketing Dive, McKinsey Global Institute, Harvard Business Review).
- SAGE Explorer (This link opens in a new window)
Delivers an expansive collection to support every stage of social science research and learning. Unlimited access to: SAGE Business Cases, SAGE Knowledge ebooks, SAGE Research Methods, SAGE Video, SAGE Campus, SAGE Data, CQ Press Library.
To use SAGE Campus, you will need to register an account with them. Click into SAGE Campus from the landing page, click "log in" in the top right corner, and click the link to create an account with your institution. Use your Fairfield email address to create the account. Faculty can access additional teaching resources within the database with a special instructor code. Email your Librarian Partner for the code.
