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COMM 3324 - Crisis Communication (Yook): Home

Welcome!

Hello! This course guide has been created for students enrolled in a COMM 3324: Crisis Communication course. In this guide, you will find several resources intended to help with your research coursework.

 

Note from the Team Project assignment description:

Find at least of 10 scholarly and professional references relevant to the topic.

An appropriate scholarly study should be: 1) published in a communication journal or relevant fields, and 2) an original study with primary data collection (not a review of book).

Professional reference refers to mass media (e.g., New York Times, Wall Street Journal) or reliable professional publications (e.g., PR Week, PR News, PRSA’s Strategies and Tactics, Marketing Dive, McKinsey Global Institute, Harvard Business Review).

 

 

Do you want a background source on crisis communication? Search for "crisis communication" on Sage Explorer to get results for books, articles, case studies, topic overviews, reports, etc.

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