COMM 1130 Students - Please Read
The purpose of this guide is to point you to the library's best databases for finding company information. If you have any questions, please contact me --->
Assignment Information
From COMM 1130 Writing Assignment 2:
For this assignment, select a media company to analyze in terms of its audiences, both
from an individual standpoint and from the standpoint of how you think the company
views its audience as markets. Additionally, analyze your selected media company in
terms of institutional factors: where you see it fitting into the overall pattern of media
development in their industries, and where it sits in terms of economic factors. Key to
this assignment is that you draw on any/all of the issues discussed in the “Convergence
and Emergence” conference (22 September 2018), whether those came from individual
speakers and/or the keynote speaker.
